Libra, a new insurance company, was established with the aim of changing the rules of the game in the insurance industry and making it better. True, words are worn out, but we will prove it by deeds.
In a chaotic and confused world, Libra is the sane alternative. In order to break the circle of distrust and bureaucracy, it offers transparent and fair service on digital platforms, and for the first time transforms its customers partners in the company's profits.
We took the lead on positioning, naming, identity creation and corporate design to ultimately enhance the brand philosophy – partnership, fairness and integrity.
we chose the name :"Libra" as a symbol of equality and justice, reflects this vision and commitment to transparency and fairness.